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| Author: | Reid, G. |
| Title: | Showcasing Scotland? A case study of the MTV Europe Music Awards Edinburgh03 |
| Journal: | Leisure Studies
2007 : OCT, VOL. 26:4, p. 479-494 |
| Index terms: | image processing media research public policy scotland |
| Language: | eng |
| Abstract: | This article provides a critical review of the public policy framework underpinning the MTV Europe Awards Edinburg03. Due to the lack of advocating local cultural participation as a key policy, such involvement was limited, and the major beneficiaries instead of local youth or local pop industry were MTV and its sponsors, Edinburgh tourism, global pop stars and major hotels and retailers. |
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