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Author:Larssaether, S.
Nijhof, A.
Title:Moral landscapes -Understanding agency in corporate responsibility initiatives
Journal:Corporate Social Responsibility and Environmental management
2009 : JUL-AUG, VOL. 16:4, p. 228-236
Index terms:corporate responsibility
social responsibility
Language:eng
Abstract:By exploiting literature in the field of Science Technology Studies (STS) this article argues that including influences of non-human actors in the design of corporate responsibility programs has the potential to improve significantly the associated social and ecological effects. This article introduces the concept of moral landscapes, where agency primarily is seen as a distributed effect along a trajectory of connected practices, rather than as the result of intrinsic properties of individual decision-makers. The objective of this article is to present a perspective on corporate responsibility initiatives based on such a distributed view of agency. Managers and scholars can improve the overall effect of corporate responsibility initiatives by paying more attention to potential incongruence with other practice areas within or beyond their primary domain of influence by using this framework as an analytical tool.
SCIMA record nr: 270697
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