search query: @author Ryans, J. K. / total: 5
reference: 4 / 5
Author: | Shanklin, W. L. Ryans, J. K. |
Title: | Organizing for high-tech marketing. |
Journal: | Harvard Business Review
1984 : NOV-DEC, VOL. 62:6, p. 164-171 |
Index terms: | MARKETING RESEARCH HIGH TECHNOLOGY R&D |
Language: | eng |
Abstract: |
SCIMA