search query: @author Szymanski, D. M. / total: 5
reference: 4 / 5
Author: | Szymanski, D. M. |
Title: | Determinants of selling effectiveness : the importance of declarative knowledge to the personal selling concept. |
Journal: | Journal of Marketing
1988 : JAN, VOL. 52:1, p. 64-77 |
Index terms: | SELLING EFFECTIVENESS SALESMEN JOB PERFORMANCE MODELS |
Language: | eng |
Abstract: |
SCIMA