search query: @author Patterson, P. G. / total: 5
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Author: | Dawes, P. L. Patterson, P. G. |
Title: | The performance of industrial and consumer product managers. |
Journal: | Industrial Marketing Management
1988 : FEB, VOL. 17:1, p. 73-84 |
Index terms: | PRODUCT DEVELOPMENT CONSUMER GOODS |
Language: | eng |
Abstract: |
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