search query: @author Sykes, W. / total: 5
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| Author: | Sykes, W. |
| Title: | Taking stock: issues from the literature on validity and reliability in qualitative research |
| Journal: | Journal of the Market Research Society
1991 : JAN, VOL. 33:1, p. 3-12 |
| Index terms: | RESEARCH SCIENTIFIC RESEARCH METHODOLOGY RELIABILITY SCIENTIFIC METHODS |
| Language: | eng |
| Abstract: | The following main ideas and notions of qualitative research are defined and interpreted: qualitative research, qualitative data, stages of the process, validity of inferences from qualitative research and validity at the individual level /the "goodness" of the data/, apparent, internal, instrumental and theoretical validity, and reliability. A useful way for qualitative research is suggested. |
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