search query: @author Mahajan, V. / total: 50
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| Author: | Mahajan, V. Srinivasan, R. Wind, J. |
| Title: | The Dot.com Retail Failures of 2000: Were There Any Winners? |
| Journal: | Journal of the Academy of Marketing Science
2002 : FALL, VOL. 30:4, p. 474-486 |
| Index terms: | ELECTRONIC COMMERCE INTERNET ANALYTICAL REVIEW STOCKS |
| Language: | eng |
| Abstract: | In the year 2000, several dot.com retailers filed for bankruptcy, shut down their operations, or faced the risk of their stock being delisted on the stock market. The article answers whether any dot.com did retailer do it right; were there any winners. If yes, who are these winners and what is the product and firm profile of these winners. This article addresses these questions based on a study of 48 dot.com retailers, conducted in December 2000. The study identified l-800contacts.com as the sole winner, using two performance indicators: percentage change in stock price since the initial public offering and stock options underwater. |
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