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Author:Hemphill, T. A.
Title:The Entertainment Industry, Marketing Practices, and Violent Content: Who's Minding the Children?
Journal:Business and Society Review
2003 : 108:2, p. 263-277
Index terms:LEISURE INDUSTRY
MARKETING
CHILDREN
VIOLENCE
Language:eng
Abstract:Public concerns about the marketing practices of the U.S. entertainment industry-especially as it pertains to children -took a major public policy turn in June 1999 when then President Clinton raised two specific questions to be addressed in the study: First, do the industries promote products they themselves acknowledge warrant parental caution in venues where children make up a substantial percentage of the audience. Second, are these advertisements intended to attract children and teenagers. In 1994 and 1995, a variety of special interest groups expressed concern about violent lyrics in popular music and violence on television programming and their impact on children.
SCIMA record nr: 248007
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