search query: @indexterm competitor analysis / total: 50
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Author: | Ghoshal, S. Westney, D.E. |
Title: | Organizing competitor analysis systems. |
Journal: | Strategic Management Journal
1991 : JAN, VOL. 12:1, p. 17-32 |
Index terms: | COMPETITOR ANALYSIS |
Language: | eng |
Abstract: |
SCIMA