search query: @indexterm competitor analysis / total: 50
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Author: | Zajac, E. J. Bazerman, M. H. |
Title: | Blind spots in industry and competitor analysis: implications of interfirm (mis)perceptions for startegic decisions |
Journal: | Academy of Management Review
1991 : VOL. 16:1, p. 37-56 |
Index terms: | COMPETITOR ANALYSIS STRATEGIC MANAGEMENT DECISION MAKING |
Language: | eng |
Abstract: |
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