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| Author: | Miller, P. |
| Title: | Teaching the world to manage in perfect harmony. |
| Journal: | Personnel Management
1993 : AUG, p. 32-35 |
| Index terms: | BUSINESS SCHOOLS INNOVATION MANAGEMENT EDUCATION COMPETITIVE ADVANTAGE |
| Language: | eng |
| Abstract: | The growing complexity of modern business cries out for more sophistication in its teaching but, according to the writer, most business schools still let the client call the shots to a degree which means there is too little innovation. Drawing on many sources he describes one experiment on an MBA programme which attempted to integrate subjects to reflect the real world. |
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