search query: @indexterm business schools / total: 519
reference: 240 / 519
| Author: | Coates, N. F. Koerner, R. E. |
| Title: | How market oriented are business studies degrees? |
| Journal: | Journal of Marketing Management
1996 : JUL, VOL. 12:5, p. 455-475 |
| Index terms: | MANAGEMENT EDUCATION BUSINESS SCHOOLS EVALUATION METHODOLOGY UNITED KINGDOM |
| Language: | eng |
| Abstract: |
SCIMA