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| Author: | Hijlkema, N. S. |
| Title: | Where is the MBA headed ? |
| Journal: | European Forum for Management Development
1998 : 2, p. 32-33 |
| Index terms: | MANAGEMENT EDUCATION FUTURE MBA BUSINESS SCHOOLS |
| Language: | eng |
| Abstract: | The author is asking if knowledge does matter, or would practical business skills be a better asset for the business leaders of the 21st century. As competition and choice expand in the world of management education, the surviving institutions will be the ones listening closely to the customers. The business school of the future needs to be practical, relevant, international and directly linked to the needs of business. |
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