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Author:Flanagan, P.
Title:10 public relations pitfalls (Krisenmanagement)
Journal:Management Review
1995 : OCT, VOL. 84:10, p. 45-48
Index terms:
Freeterms:PUBLIC RELATIONS
Language:eng
Abstract:The landscape is littered with organizations that were injured or killed by bad press in emergency situations. But there are also numerous examples of those that survived and bounced back following a mishap. In the face of a disaster, which kind of organization would you be?
SCIMA record nr: 144574
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