search query: @indexterm EUROPE, WEST / total: 533
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| Author: | Gabele, E. |
| Title: | Strategien erfolgreicher mittelstandischer Unternehmen in Europa (Strategies of successful SMEs in Europe) |
| Journal: | Betriebswirt
1991 : VOL. 32:1, p. 7-10 |
| Index terms: | SMALL BUSINESS EUROPE, WEST CORPORATE STRATEGY |
| Language: | ger |
| Abstract: | Recently a forum was held in Brussels on the opinion of European entrepreneurs about the road to success. Entrepreneurs of eight European countries participated representing 1200 firms. Strategies in the areas of personnel management, production, marketing and financing are presented. |
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