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Author:Verbeke, W.
Title:Individual differences in emotional contagion of salespersons: Its effect on performance and burnout
Journal:Psychology & Marketing
1997 : SEP, VOL. 14:6, p. 617-636
Index terms:SALESMEN
INDIVIDUAL BEHAVIOUR
HUMAN RESOURCE MANAGEMENT
STRESS
COMMUNICATION
PERFORMANCE APPRAISAL
Language:eng
Abstract:This paper proposes that emotions affect the salesperson's interactions with role members, especially customers. Based upon the emotional contagion hypothesis, four personality types were constructed, and they were found to show certain consistencies. Being sensitive to the emotions of others and being able to control this in combination with emotional sensitivity are assets for communication, and consequently result in better performance. Being sensitive to emotions of the others is liability as well, because changes of burnout become more likely.
SCIMA record nr: 165569
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