search query: @indexterm cable television / total: 54
reference: 45 / 54
Author: | Katz, W. A. |
Title: | TV Viewer fragmentation from cable TV - Evidence from the canadian experience. |
Journal: | Journal of Advertising Research
1982 : DEC - 1983 JAN, VOL. 22:6, p. 27-30 |
Index terms: | CABLE TELEVISION MARKET RESEARCH CANADA |
Language: | eng |
Abstract: |
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