search query: @author Lalanne, B. / total: 55
reference: 4 / 55
| Author: | Lalanne, B. |
| Title: | Coca-Pepsi vive la guerre ! *COCA-COLA *PEPSICO |
| Journal: | Expansion
1992 : JUN 4, 431, p. 40-45 |
| Index terms: | MARKETING SOFT DRINKS INDUSTRY NEW PRODUCTS USA |
| Language: | fre |
| Abstract: |
SCIMA