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Author:Dahlstrom, R.
Nygaard, A.
Title:Market structure and integration in the Norwegian oil industry
Journal:Omega
1993 : MAR, VOL. 21, p. 199-203
Index terms:RETAILING
MARKETING
OIL INDUSTRY
NORWAY
Language:eng
Abstract:This study utilizes transaction cost economics (TCE) to assess changes in the level of vertical integration in distribution channels. Utilizing time series data from the Norwegian oil industry, the authors find that small numbers bargaining and frequency are associated with higher levels of integration. The purpose of this analysis is to investigate whether uncertainty, trading partner concentration and frequency affect the degree of integration in distribution channels. The authors utilize TCE to assess relationships between principles and retailers in the Norwegian oil industry.
SCIMA record nr: 108682
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