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Author:Zheng, Jifang
Chen, Zhencheng
Title:The obstacles to oil industry's diversification approaching market and the countermeasures against them in China (original in Chinese)
Journal:Economic Management (c)
1994 : 4, p.27-30
Index terms:OIL INDUSTRY
MARKETING STRATEGY
CHINA
Language:chi
Abstract:The article considers that diversification is the forward position and forerunner in the reform and opening to the outside world in oil industry. However, the diversification of oil industry still remains at low level of approaching market and has not really got rid of dependence on the internal market of oil fields. Therefore, the diversification development can be promoted only with the support of the pillar industries with tremendous strengthen.
SCIMA record nr: 114848
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