search query: @indexterm Readership surveys / total: 56
reference: 45 / 56
| Author: | Henry, H. |
| Title: | Wheels - and their re-invention. |
| Journal: | European Research
1980 : JUL, VOL. 8:4, p. 155-163 |
| Index terms: | ADVERTISING RESEARCH MARKET RESEARCH MEDIA SELECTION READERSHIP SURVEYS |
| Language: | eng |
| Abstract: |
SCIMA