search query: @indexterm Mail order selling / total: 57
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| Author: | Fischer, S. Byers, C. R. |
| Title: | Using systems technology to improve inventory management in a mail order business ! Northwest River Supplies, NRS |
| Journal: | Journal of Systems Management
1992 : AUG, VOL. 43:8, p.24-28 |
| Index terms: | INVENTORY CONTROL MAIL ORDER SELLING MARKETING SYSTEMS |
| Language: | eng |
| Abstract: | A twenty year old company that retails white water rafting equipment and supplies through direct mail marketing, developed information systems from hand-help paper orders. During the preliminary design stage several specific problem areas were identified. These include: excessive inventory levels; excessive back order levels; insufficient integration in existing inventory modules; too many manual steps and procedures in the overall inventory process; insufficient information being captured to drive a more complete system. The new system involves inventory control, purchasing and receiving, and interfaces with order entry and other sub-modules. Time savings and other benefits are reported. |
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