search query: @indexterm Mail order selling / total: 57
reference: 52 / 57
Author: | Pironti, A. R. Vitriol, M. M. Thurm, A. |
Title: | Consumer interest in mail-order purchasing. |
Journal: | Journal of Advertising Research
1981 : JUN, VOL. 21:3, p. 35-38 |
Index terms: | CONSUMER BEHAVIOUR MAIL ORDER SELLING |
Language: | eng |
Abstract: |
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