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Author:Carroll, C.
Pandian, J.
Thomas, H.
Title:Assessing the height of mobility barriers: a methodology and an empirical test in the UK retail grocery industry
Journal:British Journal of Management
1994 : MAR, VOL. 5:1, p. 1-18
Index terms:METHODOLOGY
UNITED KINGDOM
RETAILING
MOBILITY
Language:eng
Abstract:A profitable niche will have few entrants if the presence of significant mobility barriers impedes entry and, hence, reduces the expected rents for entrants. This paper analyses mobility dynamics and, most importantly, develops a method to identify the location and severity of mobility barriers. The method is illustrated on a database of large multiples in the UK retail grocery industry for the period 1982-1986. It appears that there are two dimensions of strategic change that facilitate movement into profitable niches. Implications for competition and profitability are discussed.
SCIMA record nr: 111137
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