search query: @author Poon, A. / total: 6
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Author: | Poon, A. |
Title: | The "new" tourism revolution |
Journal: | Tourism Management
1994 : APR, VOL. 15:2, p. 91-92 |
Index terms: | TOURISM CHANGE COMPETITIVENESS |
Language: | eng |
Abstract: | The author argues that the standardized mass tourism of the 1960s and 1970s is being superseded by a "new" tourism driven by advances in technology, greater sensitivity in consumer tastes and deregulation and concentration in the industry. Such tourism offers an opportunity both for increasing sustainability of the product and for the creation of wealth in previously vulnerable destinations, but, to succeed in this new environment, firms will have to sharpen their competitive strategies. |
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