search query: @author Ready, D. / total: 6
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| Author: | Ready, D. |
| Title: | Educating the survivors |
| Journal: | Journal of Business Strategy
1995 : MAR/APR, VOL. 16:2, p. 28-38 |
| Index terms: | STRATEGY CHANGE EDUCATION |
| Language: | eng |
| Abstract: | Executive education is no longer a perk. It's a company's most important strategic hope for survival - all over the world. "We firmly believe that the future success of this company has everything to do with the cultivation of our human assets," says Willem Guitink, vice president for management education and training for Philips Electronics NV. Based in Holland, Philips is today one of the world's largest electronics companies, with more than 250,000 employees and sales in excess of $25 billion. |
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