search query: @author Thurow, L. C. / total: 6
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| Author: | Thurow, L. C. |
| Title: | Surviving in a turbulent environment |
| Journal: | Planning Review
1995 : SEP-OCT, VOL. 23:5, p. 24-29 |
| Index terms: | |
| Freeterms: | ZUKUNFTSFORSCHUNG, UNTERNEHMENSSTRATEGIE |
| Language: | eng |
| Abstract: | An anonymous Chinese quotation aptly describes the state of mind of many of us today. When a big fish is pulled from the water, it flops about wildly to find its way back in. The fish never asks where the next flip or flop will take it , it senses only that its present position is intolerable and something else must be tried. In the face of our current turbulent environment, many businesses are flipping and flopping about because they do not undestand what is causing the turbulence. The author, one of America's leading economists, explains the forces that underlie the changes in the global business environment. |
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