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Author:Moon, P.
Martin, A.
Title:The search for consistency in economic search
Journal:Journal of Economic Behavior and Organization
1996 : MAR, VOL. 29:2, p. 311-322
Index terms:ECONOMICS
HEURISTIC METHODS
SEARCH COSTS
Language:eng
Abstract:Previous experimental work has discovered several high performing heuristic strategies in the search for the most economic price of a good, in situations where the purchaser has partial prior knowledge of the price distribution. It appeared previously, however, that individuals do not use a given search rule consistently. This paper describes a modified experimental framework that investigates this apparent inconsistency in search behavior. results are analyzed at the individual level rather than in aggregate.
SCIMA record nr: 149884
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