search query: @author Gronroos, C. / total: 6
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| Author: | Gronroos, C. |
| Title: | An applied service marketing theory. |
| Journal: | European Journal of Marketing
1982 : VOL. 16:7, p. 30-41 |
| Index terms: | SERVICE MARKETING |
| Language: | eng |
| Abstract: |
SCIMA