search query: @author Mizerski, R. W. / total: 6
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Author: | Mizerski, R. W. |
Title: | An attribution explanation of the disproportionate influence of unfavorable information |
Journal: | Journal of Consumer Research
1982 : DEC, Vol. 9:3, p. 301-310 |
Index terms: | PRODUCT INFORMATION CONSUMER BEHAVIOUR SOCIAL PSYCHOLOGY |
Language: | eng |
Abstract: |
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