search query: @author Johnson, T. / total: 6
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| Author: | Johnson, T. |
| Title: | The myth of declining brand loyalty. |
| Journal: | Journal of Advertising Research
1984 : FEB-MAR, VOL. 24:1, p. 9-17 |
| Index terms: | BRAND LOYALTY |
| Language: | eng |
| Abstract: |
SCIMA