search query: @author Nicholls, J. R. / total: 6
reference: 5 / 6
Author: | Nicholls, J. R. Broadbent, D. A. |
Title: | The role of marketing in evaluating acquisitions. |
Journal: | Long Range Planning
1979 : FEB, VOL. 12:1, p. 67-74 |
Index terms: | MARKETING MERGERS |
Language: | eng |
Abstract: |
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