search query: @author Bartos, R. / total: 6
reference: 3 / 6
Author: | Bartos, R. |
Title: | Qualitative research : what it is and where it came from. |
Journal: | Journal of Advertising Research
1986 : JUN-JUL, VOL. 26:3, SUPPL. , p. RC3-RC6 |
Index terms: | ADVERTISING RESEARCH MARKET RESEARCH CONSUMER RESEARCH |
Language: | eng |
Abstract: |
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