search query: @author Worthy, F.S. / total: 6
reference: 3 / 6
Author: | Worthy, F.S. |
Title: | A new mass market emerges. |
Journal: | Fortune
1990 : AUTUMN, VOL. 122:8, p. 31,34,36,38 |
Index terms: | MARKETING INTERNATIONAL MARKETING SALES ASIA |
Language: | eng |
Abstract: | Review of retailing and groups of consumers. Western interest in Asia. Growing affluence. Population. Cities. Families. Females. Consumer markets. Expansion of grey market. Working women and supermarkets. Advertising. Tomorrow's consumer. |
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