search query: @author Goll, I. / total: 6
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| Author: | Goll, I. Zeitz, G. |
| Title: | Conceptualizing and measuring corporate ideology. |
| Journal: | Organization Studies
1991 : VOL. 12:2, p.191-207 |
| Index terms: | CORPORATE CULTURE MANAGEMENT IDEOLOGY LARGE BUSINESSES USA SOCIAL RESPONSIBILITY ORGANIZATIONAL DECISION MAKING |
| Language: | eng |
| Abstract: | Corporate ideology, an important element of culture, is examined. Corporate ideology refers to the explicit and publicly expressed beliefs and values of an organization's key decision-makers. Although the literature suggests that ideology affects strategy, practices and performance, few studies have measured the construct. The dimensions of corporate ideology are identified and a typology of ideology is developed. The results of a cross-sectional survey are reported in which questionnaires were mailed to 645 of the largest manufacturing companies in the USA. They suggest that ideologies have some tendency to fall along a continuum from traditional to progressive. The results are explained within a contingency framework. |
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