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Author: | Arkin, A. |
Title: | High ratings for the Navy's recruitment and retention |
Journal: | Personnel Management
1991 : MAR, VOL.2, No 3, p.20-21 |
Index terms: | RECRUITMENT |
Language: | eng |
Abstract: | The last few months have seen a rise in the number of applications to join the Navy, but if the Navy plans to target more qualified applicants and wants to meet long-term recruitment needs, it has to devise a good marketing strategy. This article talks about some of the measures being taken to achieve this goal. |
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