search query: @indexterm CONSUMER RESEARCH / total: 600
reference: 159 / 600
Author: | Banks, R. |
Title: | Is Asia different? defining a strategy to serve multi-national clients in the region |
Journal: | Marketing and Research Today
1997 : FEB, VOL. 25:1, p. 4-11 |
Index terms: | MARKET SURVEYS ASIA CONSUMER RESEARCH |
Language: | eng |
Abstract: |
SCIMA