search query: @indexterm CONSUMER RESEARCH / total: 600
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| Author: | Hogg, M.K. |
| Title: | Anti-constellations: exploring the impact of negation on consumption |
| Journal: | Journal of Marketing Management
1998 : APR, VOL. 14:1-3, p. 133-158 |
| Index terms: | CONSUMER RESEARCH CONSUMPTION |
| Language: | eng |
| Abstract: |
SCIMA