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| Author: | Keeney, R. L. |
| Title: | The value of internet commerce to the customer |
| Journal: | Management Science
1999 : APR, VOL. 45:4, p. 533-542 |
| Index terms: | Electronic commerce Internet Consumer research |
| Freeterms: | e-commerce |
| Language: | eng |
| Abstract: | This research addresses the role that Internet commerce may have on the value proposition to the customer for any product or service that may be sold over the Internet. |
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