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| Author: | Yu, H. Littrell, M.A. |
| Title: | Tourists' shopping orientations for handcrafts: What are key influences? |
| Journal: | Journal of Travel & Tourism Marketing
2005 : VOL. 18:4, p. 1-19 |
| Index terms: | Consumer behaviour Craft industry Purchasing Shopping Tourism |
| Language: | eng |
| Abstract: | This article analyses the key factors that influence tourists' shopping orientations for handcrafts. Mail survey method was used to collect information of the effects of shopping value, attitude toward shopping experiences and demographical influence on tourists' shopping orientations. Results of multiple regression analysis indicate that demographical factors such as sex, age, education and income were related to tourists's shopping orientations. |
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