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Author:Bõgel, Gy.
Title:Miért a Microsoft? Why Microsoft?
Journal:Vezetestudomany
1998 : APR, VOL. 29:4, p. 41-49
Index terms:COMPANY PERFORMANCE
STRATEGY
CORPORATE STRUCTURE
CASE STUDIES
Language:hun
Abstract:While the information market is crowded with innumerable companies, some firms stand far out from the rest and are getting a bigger share. The article is concerned with Microsoft, one of the last mentioned category, dwelling on the mistery around Bill Gate's firm and its extremely swift growth and dominant role.
SCIMA record nr: 172388
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