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| Author: | Homan, R. |
| Title: | Incentives - Motivation oder bereits Gewohnheit? |
| Journal: | Management-Zeitschrift Industrielle Organisation
1995 : VOL. 64:1/2, p. 90-92 |
| Index terms: | EMPLOYEE MOTIVATION INTERNAL MARKETING INCENTIVES BONUS SYSTEMS |
| Language: | ger |
| Abstract: | Despite the economic recession, incentives are "in". They are no longer just a service of American or American-influenced companies - Swiss companies are playing an active role, too. Whereas incentives such as material benefits or cash bonuses are becoming less important, travel incentives are playing an increasingly larger role. |
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