search query: @author Drosten, M. / total: 62
reference: 34 / 62
Author: | Deschaumes, C. Drosten, M. |
Title: | >>Wir wollen Marken sprechen lassen<<. |
Journal: | Absatzwirtschaft
1996 : NOV, p. 16-19 |
Index terms: | BRANDS INNOVATION POSITIONING MARKETING STRATEGY FURNITURE INDUSTRY |
Language: | ger |
Abstract: |
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