search query: @author Drosten, M. / total: 62
reference: 22 / 62
Author: | Irmler, G. Drosten, M. |
Title: | Welches Erlebnismarketing kommt an? *STELLA |
Journal: | Absatzwirtschaft
1997 : SEP, p. 16-19 |
Index terms: | LEISURE INDUSTRY MARKETING STRATEGY RETAIL INDUSTRY CO-OPERATION GERMANY |
Language: | ger |
Abstract: |
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