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Author:Richard, O.
Title:Employing an Innovation Strategy in Racially Diverse Workforces: Effects on Firm Performance
Journal:Group & Organization Management
2003 : MAR, VOL. 28:1, p. 107-126
Index terms:RACE RELATIONS
DIVERSITY
COMPANIES
PERFORMANCE APPRAISAL
INNOVATION
CONTINGENCY THEORY
Language:eng
Abstract:This study explored racial diversity's influence on firm performance. A national sample of 177 banks was used to first test competing hypotheses supported by the resource-based view of the firm and social identity theory that posited positive and negative direct effects, respectively, of racial diversity on organizational performance. No support was found for either prediction. However, a contingency theory-based hypothesis was supported. A moderation effect indicated that racial diversity's association with performance was contingent on firms' level of innovation. Specifically, racial diversity enhanced performance for banks pursuing an innovation strategy, whereas for banks low in innovation, performance declined.
SCIMA record nr: 247989
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