search query: @indexterm PUBLICITY / total: 63
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| Author: | Levitt, T. |
| Title: | Publicidad: el arte de conjugar los deseos del consumidor. |
| Journal: | Harvard-Deusto Business Review
1993 : 55, p. 44-47 |
| Index terms: | CONSUMERS PUBLICITY |
| Language: | spa |
| Abstract: |
SCIMA