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Author:Kaplan, J.
Title:The start up
Journal:Fortune
1995 : MAY 29, VOL. 131:10, p. 62-66, 68-69
Index terms:COMPUTER INDUSTRY
PRODUCT DEVELOPMENT
USA
Language:eng
Abstract:The start up game is an elaborate contest created to accelerate the pace at which corporations evolve, played continuously by an endless parade of hopeful entrepreneurs. It is a carnival game of life, testing the strength, aim, and skill of contestants willing to expose themselves, for glory or ridicule , to public scrunity. The challenge is to find a new or better way to do business; the rewards are increased wealth, enhanced personal reputation, and control over one's own destiny. The start up game is designed to motivate our brightest, most creative, and hardest-working individuals to improve the use of society's resources, increase employment, and provide a broader range of quality qoods and services. Here's how the game is played.
SCIMA record nr: 130015
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