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| Author: | Evans, R. |
| Title: | The T.I. mafia strikes again. *COMPAQ COMPUTER CORP. |
| Journal: | International Management
1989 : NOV, VOL. 44:10, p. 36-38 |
| Index terms: | COMPUTER INDUSTRY PERSONAL COMPUTERS EUROPE CORPORATE STRATEGY |
| Language: | eng |
| Abstract: | Review of Houston-based Compaq Computer Corp., set up by former Texas Instruments executives, and its lead in the personal computer /PC/ market as 1992 approaches. Sales. Acquisition of Wang Laboratories plant in Scotland. Sales only to dealers. Market and distribution subsidiaries. Quality control. Declining sales of competitors. Compaq's portable PC, laptop computer and processors. IBM's Microchannel PCs and discounts. Compaq's alliance with the Extended Industry Standard Architecture consortium and move to retain ISA chip configuration standardized hardware. A Graph indicates projected installed computers. |
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