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| Author: | Darwent, C. |
| Title: | Making the best of war and peace. |
| Journal: | Management Today
1993 : OCT, p. 80-82 |
| Index terms: | TOY INDUSTRY MARKETS UNITED KINGDOM |
| Language: | eng |
| Abstract: | Toy-maker Britains reveals what it takes to be big in the little people's market. Britains is the UK's oldest, best-known maker of toy soldiers; it also caters for 'adult-imitative' fashions in farming and offices. |
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