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Author:Cox, J.
Dittmar, H.
Title:The functions of clothes and clothing (dis)satisfaction: A gender analysis among British students
Journal:Journal of Consumer Policy
1995 : JUN, VOL. 18:2-3, p. 237-265
Index terms:CLOTHING INDUSTRY
RESEARCH ANALYSIS
UNITED KINGDOM
Language:eng
Abstract:This study examines the social psychological functions clothes fulfil for young women and men, and the role that these perceived functions play for their (dis)satisfaction with their clothing generally. Sixty female and sixty male British students indicated why an item of clothing they particularly valued was important to them, including perceived functional and mood-related benefits, but also clothes as means for expressing personal and social identity. They also completed a measure of general (dis)satisfaction with one's clothing (Francis 1990), and described their current financial circumstances.
SCIMA record nr: 138699
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